IAM for Finance: Overcoming Identity challenges in Financial Services with ServiceNow

Background

Financial institutions operate under some of the world’s most stringent security and privacy requirements, making robust Identity and Access Management (IAM) a strategic priority. Banks and insurers manage vast amounts of sensitive customer data and high-value transactions, which unfortunately makes finance a prime target for cyberattacks – nearly one in five global cyberattacks in 2024 targeted the financial sectoridsalliance.org. At the same time, these organizations must navigate complex regulations (SOX, GDPR, Basel III, etc.) while controlling who can access critical systems like core banking platforms. This article analyzes key IAM challenges facing the global finance sector from regulatory compliance and insider threats to workforce changes and audit requirements and explains how Appmore’s ServiceNow IAM solution helps financial institutions address these issues. By embracing a centralized, automated approach to IAM, finance IT leaders and CISOs can reduce risk, boost operational efficiency, and maintain confidence in regulatory compliance.

Strict compliance and audit challenges in Finance

Financial services are heavily regulated, and compliance mandates like the Sarbanes-Oxley Act (SOX), European GDPR, and even industry standards like PCI-DSS demand rigorous controls over identity and access. Banks must implement tight access controls and detailed user account management to protect financial data and privacy. These rules are constantly evolving, and keeping up can be overwhelming for IT teams. Failing to meet IAM-related requirements can result in lost customer trust, stiff fines, or even regulatory sanctions. For example, SOX requires demonstrable internal controls to safeguard financial information, and GDPR can levy penalties up to 4% of annual turnover for data protection failures.

 

A major compliance pain point is maintaining audit-ready access trails. Financial regulators and auditors expect firms to know who accessed what and when in real time. Yet manually compiling access logs across dozens of systems is resource-intensive and error-prone. An effective IAM program for finance must continuously log and monitor user activity, providing granular audit trails on demand. This not only helps pass internal and external audits, but also supports rapid investigations in case of a suspicious incident. In short, the intersection of compliance and identity management is critical: without a centralized handle on identities and permissions, banks risk falling out of compliance. 

 

Modern IAM solutions address this by tracking user access, maintaining detailed audit logs, and automating compliance reporting, making it far easier for banks to prove they meet requirements. By having audit-ready access controls in place, financial institutions can confidently demonstrate adherence to SOX, GDPR, Basel III principles and beyond.

Insider threats and Privileged Access risks

Not all threats come from the outside. Insider threats whether malicious or accidental are a significant risk in banking. In fact, roughly 34% of data breaches in financial institutions involve insiders (employees, contractors, or other trusted users). These insiders already have knowledge of internal systems and may have privileged credentials, making it vital to strictly govern what each person can do. An unmonitored administrator or a disgruntled employee with excessive access can steal sensitive data or commit fraud. Even well-intentioned staff can inadvertently leak information or fall for phishing, so limiting their access reduces the blast radius of mistakes.

 

 

To mitigate insider risks, financial organizations embrace the principle of least privilege: users (including IT admins and third-party consultants) should only have the minimum access necessary for their role. Implementing role-based access control (RBAC) is an effective way to enforce least privilege – for example, a trader might be granted access to trading systems but not customer compliance records, whereas a compliance officer can review reports but not execute trades. Appmore’s ServiceNow IAM solution helps ingrain these policies by defining fine-grained roles and entitlements, so only users who need access to a given system will have it, minimizing exposure of sensitive data. The platform can also monitor and flag unusual access patterns (e.g. an employee accessing data outside of their job scope or hours), providing an extra layer of oversight. In essence, a modern Financial Services IAM approach closes the gaps that insiders might exploit by combining strict access governance with continuous monitoring. By restricting privileged accounts, requiring multi-factor authentication, and scheduling regular access reviews, banks can greatly reduce the risk of internal misuse or unauthorized access– preserving both security and regulatory compliance.

High turnover and third-party access complexity

Managing user identity life cycles is another major challenge in finance, especially given high employee turnover and extensive use of contractors or consultants. Large banks may onboard thousands of new hires, temps, and third-party vendors annually – and each arrival or departure is a security event. New employees need quick provisioning of accounts and access to be productive from day one, while departing staff (or expiring contractors) must have their access promptly revoked across all systems to prevent lingering backdoors. Delays or errors in onboarding/offboarding not only hurt productivity but also create security vulnerabilities. It’s easy to see how manual processes fall short: every system a user touches (core banking, trading platforms, CRM, etc.) would need to be updated in real time when their role changes or they leave. Without automation, accounts can be forgotten and former employees might retain access to systems, exposing the firm to data theft or sabotage.

 

 

The complexity grows with third-party users. Contractors and partner consultants often require highly specific, temporary access – for example, a consultant may need database access for a two-week project. Granting such access manually and remembering to revoke it later is error-prone. This is why identity lifecycle automation is crucial for financial institutions. Appmore’s ServiceNow IAM solution addresses these challenges through automated identity provisioning and de-provisioning workflows. When a new hire joins, the system can automatically create all necessary accounts and assign the correct rights based on their job role. When an employee leaves or a contractor’s term ends, all their access can be removed immediately and uniformly, eliminating orphan accounts. The IAM platform also supports time-bound access (just-in-time provisioning), so that third-party users get access only for the duration needed and permissions expire on schedule. By streamlining onboarding and offboarding in this way, banks not only tighten security but also reduce IT workload and human error. In fact, automating these processes significantly lightens the administrative burden on IT teams, allowing them to handle high volumes of joiners, movers, and leavers with accuracy and speed. The result is operational efficiency (faster onboarding, fewer access issues) and assurance that no stale accounts are left to become an attack vector.

Securing banking access amid rising byberattacks

Financial firms must defend some of the most sensitive systems in any industry – from core banking and payment processing networks to trading systems and financial data warehouses. These systems hold confidential customer information and execute transactions that hackers would love to compromise. The frequency of cyberattacks targeting financial data is growing, with half of financial institutions reporting breaches in recent years. Attackers often exploit weak or stolen credentials to penetrate bank systems, which makes strong IAM controls a frontline defense. The need for secure banking access has never been greater: only authorized, verified users should be able to reach critical financial applications, and any anomalous access should be detected instantly.

 

Modern IAM practices help banks adopt a Zero Trust stance. This involves requiring multi-factor authentication for logins, checking device and network context, and continuously monitoring active sessions. For example, if a normally office-bound employee’s account suddenly tries to log in from a foreign location at 3 AM, an IAM system can flag or block that activity as potentially malicious. Appmore’s ServiceNow IAM platform contributes to a Zero Trust architecture by centralizing access rules and real-time monitoring across all channels. It provides a single dashboard to see who has accesses to sensitive systems at any given moment, and to adjust or revoke rights immediately if a credential is compromised. 

 

Built-in analytics can spot unusual patterns, and integration with security operations means suspected breaches trigger swift response. Crucially, the solution enforces policy-based access controls that align with banks’ security policies – for instance, requiring two approvers for granting access to a payments system, or disallowing combinations of privileges that could enable fraud (to enforce segregation of duties). By hardening access in this way, financial institutions mitigate the risk of external breaches and ensure secure banking access for legitimate users. The payoff is stronger resilience against cyberattacks, protection of customer data, and preservation of the organization’s reputation.

ServiceNow IAM: Centralized control and compliance for Finance

Faced with these challenges, finance-sector IT leaders are seeking integrated solutions that unify identity management with their broader IT ecosystem. ServiceNow IAM, delivered by Appmore, is designed as a centralized hub for managing identities, access requests, and governance policies across the enterprise. It leverages the robust ServiceNow platform to bring all IAM functions under one roof – from user onboarding workflows to periodic access certifications – which is especially powerful for financial organizations juggling dozens of legacy and modern applications. By deploying IAM through ServiceNow, banks gain a single source of truth for all identity and access data, breaking down silos between HR, IT, and security systems. 

 

Appmore’s solution offers a comprehensive view of each identity’s entitlements across banking, trading, and back-office systems. This visibility means a compliance officer or auditor can instantly review who has access to a core banking application or a SWIFT payment system, and see if that access is appropriate.

 

Centralized control also translates to consistent enforcement of security policy. Financial institutions can define global role profiles and access rules once, and the ServiceNow IAM application will enforce them across all integrated systems through its connectors. This greatly reduces the complexity of managing disparate systems. Crucially, all access provisioning and changes are orchestrated via standardized workflows, creating an automatic audit trail. Every approval, role change, or account deletion is logged with timestamp and owner – satisfying regulators’ need for accountability. In practice, Appmore’s IAM solution makes it much easier to pass audits and demonstrate compliance, because extensive reporting and built-in dashboards show exactly who had access and when. Instead of scrambling for data, compliance teams can generate audit reports with a few clicks, confident that the information is complete and up-to-date.

 

Equally important, the ServiceNow IAM solution drives risk reduction and efficiency hand in hand. By automating identity lifecycle tasks, it ensures there are no gaps like active accounts left for ex-employees (a major risk) and frees up IT staff from tedious manual work. The platform can automatically remove unnecessary or unused access rights on a schedule, which not only tightens security but also saves on software license costs for idle accounts. Strong policy enforcement – such as preventing toxic combinations of access that could enable a single person to execute a fraudulent transaction – adds another layer of protection against financial crime. 

 

Having IAM integrated with the bank’s existing ServiceNow infrastructure means faster deployment and user adoption. Employees benefit from a familiar self-service portal for requesting or reviewing access, improving satisfaction and reducing friction in daily workflows. In short, Appmore’s ServiceNow IAM brings together compliance and identity management in one solution that speaks the language of finance: it delivers audit-ready access controls, continuous monitoring, and business-friendly automation.

Key takeaways

In a time of escalating security threats and tightening regulations, financial institutions must elevate how they manage identities and access. The challenges – stringent compliance requirements, insider threats, high workforce turnover, third-party access, and relentless cyberattacks – can no longer be met with fragmented or manual identity processes. A unified approach like Appmore’s ServiceNow IAM solution allows banks and insurance companies to turn these challenges into opportunities for improvement. By centralizing IAM for the finance sector, automating identity lifecycle management, and enforcing strong policies, organizations reduce the risk of breaches and compliance failures while increasing operational efficiency. The payoff is not just technical, it’s strategic.


With comprehensive IAM for finance in place, CISOs and compliance officers gain confidence that only the right people can access the right systems at the right times. Audit committees and regulators are assured that controls are effective and verifiable. And ultimately, customers gain trust that their financial data is being handled securely. Embracing a modern ServiceNow IAM solution is a prudent step for any financial enterprise seeking to protect its data, streamline operations, and maintain a resilient posture in a rapidly evolving threat landscape. To achieve secure banking access and sustained regulatory compliance, investing in advanced IAM capabilities is no longer optional – it’s mission-critical for financial services in 2025 and beyond.

Appmore has delivered over 100 projects with average customer satisfaction of 4.57/5.